UX design is all about identifying and solving user problems. User experience design is a human-first way of designing products. UX design usually comes first in the product development process, followed by UI.
User experience (UX) design is interested in how a product will be experienced by the end-users rather than how it looks. It promotes product development that aligns with end users’ wants, needs, ambitions, motivators, and pain points. It focuses on how users may engage with a potential product in the context of their day-to-day lives.
That stated UX design is not only product design. It is primarily a research-based framework that ensures products are suitable to their target markets and are seamless and pleasing to use.
UX designers utilize a variety of marketing, consumer behavior, data analysis, and research skills. They understand their audience, test assumptions, generate ideas, arrive at actionable findings, test those findings, and go back to the drawing board if essential. These steps and recurrence of various actions suggest that UX design is, by meaning, a , iterative, non-linear process.
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